06-23-2009

Chicago – June 18, 2009 – Kokopelli Communications Group has been named communications agency of record for Lexington Health Care, a family-owned and operated health care company that provides health care services for those needing sub-acute medical and rehabilitative services as well as long-term care.

Lexington, an Illinois-based company operating since 1983, selected Kokopelli for its unique communications experience in the fields of qualitative research, interactive/digital marketing, advertising, and public relations.

"We believe our creative approach, which is heavy in analytical rigor, is a perfect fit for Lexington’s communications needs,” said Mike Fogarty, principal and founder of Kokopelli. “Our process, Good Thinkingsm, will allow us to clearly segment Lexington’s audience, distance them from the competitive set and uniquely position them in a diverse media campaign that will produce positive, measurable results.”

Lexington manages some 2,000 skilled nursing beds in 10 different long-term care buildings, more than 600 independent living retirement units and more than 150 Assisted Living and Supportive Living units within three separate, free- standing Independent and Supportive Living Centers.

“Lexington is committed to pioneering changes to remain at the forefront of health care in suburban Chicagoland and we believe our partnership with Kokopelli will provide us with a robust communications campaign to achieve this goal,” said Dale Zaletel, chief operating officer, Lexington Health Care.

For more information on Kokopelli or Lexington Health Care, please contact Christopher King at cking@kcgi.net or 773.220.6865.

About Kokopelli Communications Group

Founded in 1998, Kokopelli is an independently owned creative agency with offices in the United States and Europe. Named after the Native American legend believed to be a bearer of prosperity and wisdom, Kokopelli specializes in Good Thinking — a creative process that uses analytical rigor as the agency’s foundation to produce insight. Kokopelli applies this insight to branding, marketing and advertising campaigns which consistently produce positive, measurable results.

Kokopelli is a member of the American Association of Advertising Agencies (4A’s) and has a power ranking of 100 from AgencyFinder.com. For more information, visit http://www.kcgi.net, or Facebook or on Twitter @: http://twitter.com/KokoChgo.